Our Culture

At Jeung San (醬神), we are passionate about bringing the authentic flavours of Cantonese cuisine to the UK. What began as a small kitchen project has grown into a brand built on creativity, innovation, and deep respect for tradition. Our culture is shaped by values that guide how we cook, collaborate, and connect.

​

Authenticity
We honour the rich heritage of Cantonese cuisine. Every recipe is rooted in tradition, then refined with a modern twist that resonates with today’s tastes.

​

Customer-Centricity
Our customers are at the heart of everything we do. From the first click online to the last bite at the table, we aim to deliver experiences that surprise and delight. Feedback is not just welcomed - it shapes how we grow.

​

Quality and Freshness
We choose only the best ingredients and treat them with care. Each jar and pastry reflects our attention to detail, ensuring flavours that are vibrant, consistent, and true.

​

Innovation and Adaptability
As a young brand, we embrace change. We explore new flavours, new formats, and new ways to share our story — staying agile so we can grow with our community.

​

Team Collaboration
Behind every product is a team that values creativity and respect. We celebrate each idea, support growth, and believe collaboration makes us stronger.

​

Sustainability
We are committed to doing better for the planet. From sourcing responsibly to using eco-friendly packaging, we take steps to minimise our footprint without compromising quality.

​

Community and Connection
Food has the power to connect people. Our mission is not just to sell sauces and pastries, but to share culture, spark memories, and bring people together.

​

At Jeung San, culture is flavour. It’s the memory of home, the joy of discovery, and the creativity that turns ingredients into stories. We are proud to share that journey with our customers, our partners, and our team.

​